How much should I charge?
One of the hardest parts of being a content creator is knowing your worth. Brands pay for reach, but they pay a premium for engagement and specific niches.
Key Factors
- Followers: Your potential reach.
- Engagement: How active your community is. A smaller, highly engaged audience is often worth more than a large, passive one.
- Niche: Advertisers in Finance, Tech, and Health often have larger budgets than general Lifestyle brands.
Rate Guidelines
A general rule of thumb is $10 per 1,000 followers, but this can vary wildly based on the factors above.